Privacy Policy

LAST UPDATED ON February 26, 2024

Sirion is committed to protecting your privacy.

This notice describes our approach to gathering, using, maintaining, protecting, transferring, and disclosing personal data we may collect from you or that you may provide when you visit our website, use our products or services, or otherwise interact with us (for example, by visiting our premises, attending our events or by corresponding with us), regardless of the country where you are located.

Our products, services, and website may include links to third-party websites, plug-ins, services, social networks, or applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third parties and encourage you to read the privacy related notices and policies of websites that you visit.

Please read this notice carefully to understand how we process and store your personal data. By engaging with us, you accept and provide your consent to this notice.

Data We Collect

We collect and use different types of data from and about you, including:

personal data that can reasonably be used to directly or indirectly identify you, such as your name, postal address, email address, telephone number, username, other similar identifier, or any other identifier we may use to contact you online or offline and to provide you our services;
non-personal data that does not directly or indirectly reveal your identity or directly relate to an identified individual, such as demographic information, statistics, or aggregated information. Statistical or aggregated data does not directly identify a specific person, but we may derive non-personal statistical or aggregated data from personal data. For example, we may aggregate personal data to calculate the percentage of users accessing a specific website feature;
technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, or operating system and platform; and
non-personal details about your website interactions, including the full Uniform Resource Locators (URLs), clickstream information to, through and from our website (including date and time), products viewed or searched for, page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), or methods used to browse away from the page.

If we combine or connect non-personal, demographic, or technical data with personal data so that it directly or indirectly identifies an individual, we treat the combined information as personal data.

How We Collect Data

We use different methods to collect data from and about you, including but not limited to:

Direct interactions. You may give us data by visiting our website, by using our services, and by communicating with us through phone, email, or chat. This includes information you provide when you create an account, subscribe to our services, search for our services, place an order, participate in discussion boards, use connected social media, enter a competition, promotion or survey, attend industry conferences, call our customer services, or report a problem with our website or services.
Automated technologies or interactions. As you interact with us, we may automatically collect technical data about your equipment and your browsing actions and patterns. We collect this information by using cookies, server logs, and other similar technology (see https://www.sirion.ai/cookie-policy/).

Third parties or publicly available sources. We may receive information about you if you visit other websites employing our cookies or from third parties including, but not limited to, business partners, sub-contractors, advertising networks, analytics providers, search information providers, credit reference agencies, data brokers, and aggregators.
User contributions. You may also provide information for us to publish, display, or post on public website areas or to transmit to other website users or third parties as user contributions. Once posted or transmitted we are not responsible for user contribution related information and so you provide it to us at your own risk.

Cookies and Automatic Data Collection Technologies

Our website uses cookies (small files placed on your device) or other automatic data collection technologies to distinguish you from other website users. This helps us deliver a better and more personalized service when you browse our website. It also allows us to improve our website by enabling us to:

estimate usage patterns and audience size;
store your preferences, so we may customize our website according to your individual interests;
speed up your searches;
recognize you when you return to our website; and
identify business opportunities.

We may also use these technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking). If you prefer not to have your data collected or used for personalizing your experiences on our website, services, and products, you can either unsubscribe from our emails or contact us at [email protected].

You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, certain parts of our website may become inaccessible and certain features may not work correctly. Unless you adjust your browser settings to refuse cookies, our system will issue them. For detailed information on the cookies we use and the purposes for which we use them, see https://www.sirion.ai/cookie-policy/.

Our website pages and emails may contain web beacons (small transparent embedded images or objects, also known as clear gifs, pixel tags, and single-pixel gifs) that permit us, for example, to count website page visitors or email readers, or to compile other similar statistics such as recording website content popularity or verifying system and server integrity.

Third-Party Use of Cookies

Third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our website. They may associate the information collected with your personal data or they may collect information, including personal data, about your online activities over time and across different websites or other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control how these third-party tracking technologies operate or how they may use the collected data. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

How We Use Your Data

We use your personal data for legitimate purpose such as to provide you with products, offer you services, communicate with you, deliver advertising and marketing which includes sending promotional communications, targeted advertising, presenting you with relevant offers, or to conduct other business operations such as using data to improve and personalize your experiences. Examples of how we may use the personal data we collect include:

providing you with the information, products, services, and support that you request from us;
meeting our obligations and enforcing our rights arising from any contracts with you, including for billing or collections, or compliance with legal requirements;

fulfilling the purposes for which you provided the data or that were described when it was collected;
notifying you about changes to our website, products, or services;
administering our website and conducting internal operations, including troubleshooting, data analysis, testing, research, statistical, and survey activity;
improving our website, products or services, marketing, or customer relationships and experiences;
providing you with our thought leadership resources, product features, customer success stories, event updates, research reports, blogs, webinar updates, and identifying potential business opportunities;
protecting our website, employees, or business operations;
measuring or understanding the effectiveness of our advertising to you and others;
delivering relevant advertising to you;
making suggestions and recommendations to you and other users of our website about goods or services that may interest you or them; and
analyzing our performance, meeting our legal obligations, and developing our workforce.

We may also use personal data to proactively contact you about our services that may be of interest to you. If you prefer not to have your data collected or used by us, you can either unsubscribe from our emails or contact us at [email protected].

We may use non-personal data for any business purpose.

Disclosure of Your Data

We may share your personal data to fulfil the purpose for which you provide it, or for any other purposes that we disclose when you provide the data with your consent. We may disclose your personal data to:

any member of our corporate group;
business partners, suppliers, service providers, sub-contractors, and other third parties we use to support our business (such as analytics and search engine providers that assist us with website improvement and optimization). We ensure that these third parties keep personal data confidential and use it only for the purposes for which it is collected; or
third parties to market their products or services to you. We require that these third parties keep personal data confidential and use it only for the purposes for which it has been collected. If you prefer to opt-out from such third-party contact, then please write to us at [email protected].

We may also disclose your personal data to other third parties, which include:

a prospective seller or buyer in the event that we sell or buy any business or assets;
a buyer or other successor in the event of merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, where one of the transferred assets is the personal data we hold;
compliance with any court order, law, or legal process, including responding to any government or regulatory request;
enforcement of our SaaS Terms and other agreements; or
protection of the rights, property, or safety of our business, our employees, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of cybersecurity, fraud protection, and credit risk reduction.

We may share non-personal data without restriction.

Consent to Data Transfer

We may transfer, process, and store the personal data we collect in a country outside your own, with different privacy laws that may, or may not, be as comprehensive as your own.

The list of all the countries where the personal data could be transferred to is available at https://www.sirion.ai/list-of-sub-processors/. This list is in consideration when Sirion is acting as a processor for its customers.

For website visitors other than our customers, your personal data is captured and processed across the globe depending on server location. We have all the necessary agreements, technical and organizational measures to ensure the security of a user’s and data subject’s personal data.

By submitting your personal data or engaging with us, you consent to this transfer, storing, or processing.

Your Data Use Choices

We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising, such as:

Promotional Offers. If you do not want us to use your email address/contact information to promote our own products and services, or third parties’ products or services, you can opt-out by of further marketing communications by replying to any promotional email we have sent you or following the unsubscribe link on that message. This opt-out does not apply to information provided to us as a result of a product purchase, warranty registration, product service experience, or other transactions.
Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.
Targeted Advertising. If you do not want us to use information that we collect or that you provide to us to deliver target-audience preferences, you can opt-out by replying to any email we have sent you or following the opt-out/links on that message. This opt-out does not apply to information provided to us as a result of a product purchase, warranty registration, product service experience, or other transactions.

Our website may, from time to time, contain links to and from the websites of our partner networks, advertisers, and affiliates, or include plug-ins enabling third-party features. If you follow a link to any third-party website or engage a third-party plug-in, please note that these third parties have their own privacy policies and that we do not accept any responsibility or liability for these policies.

How to Exercise Your Data Subject Rights?

If you would like to update or correct your information with us or you would like us to delete or stop processing your personal data, please write to us at [email protected]. We will endeavor to respond to you within the timelines specified under applicable law.

Jurisdiction Specific Rights

We provide the following rights to data subjects in compliance with applicable law:

European Union / European Economic Area
- Right to be informed.
- Right to access.
- Right to rectification.
- Right to be forgotten/Right to erasure.
- Right to data portability.
- Right to restrict processing.
- Right to withdraw consent.
- Right to object to the processing of their personal data.
- Right to object to automated processing.
California Consumer Privacy Act & California Privacy Rights Act
- Right to know about the personal information a business collects about them and how it is used and shared.
- Right to delete personal information collected from them (with some exceptions).
- Right to opt-out of the sale or sharing of their personal information.
- Right to non-discrimination for exercising their rights.
- Right to correct inaccurate personal information that a business has about them.
- Right to limit the use and disclosure of sensitive personal information collected about them.

Data Security

We are ISO27001:2022 certified and SOC 2 Type-2 compliant.

Children Online Privacy

We do not direct our website or services to minors and we do not knowingly collect personal data from children as defined by local laws. If we learn we have mistakenly or unintentionally collected, or received, personal data from a child without appropriate consent, we will promptly delete it. If you believe we mistakenly or unintentionally collected any information from or about a child, please contact us at [email protected].

Changes to Our Privacy Notice

We will post any changes we may make to our privacy notice on this page and indicate on the website home page that we have updated this privacy notice. Your continued engagement with us after any such updates indicates your acceptance and consent to them.

Contact Information

Please address questions, comments, and requests regarding this privacy notice to [email protected].